Attracting Visitors To Your Website

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It’s not that easy to go from zero visitors to thousands of potential customers in an instant. But if you implement the right traffic-generating strategy, you can increase the number of visitors coming in to your website. If you can get enough traffic, that means you can generate sales. And you can check the main components in your salesto get more traffic and keep it coming.

Getting Instant and Cheap Traffic

The key components in the sales process that you need to test are opt-in offer, navigation, order form, and sales copy. You need to test them first before implementing your large-scale traffic generating campaign. Why is it important? Because this will help you prevent losing huge money once the campaign fails. Here are some of the best ways to attract visitors to your site:

  • Test your site. There are actually plenty of components to test in your website. That includes your web design, content, and many others. However, stick to what’s more important when testing your website. The basics are your salescopy, order process, opt-in offer, and site navigation. Later on, you can test other components once your sales generation is stable. 
  • Use Yahoo! Search Marketing. Pay-per-click search engines offer cheap and instant qualified traffic. But you need to come up with some targeted keywords in order to get results. Bidding to appear on top listings gives visibility on search results like Yahoo, MSN, and others. This will help you reach 80% of internet users across the globe. 
  • Offer free content such as eBooks. Providing irresistible free resources in exchange of priceless publicity is a common practice among digital marketers today. For instance, a valuable eBook or well-written blog posts can generate loads of web traffic without spending a dime. Just don’t use sales pitch in writing them so you won’t shoo potential customers away.

Read more at https://www.infocaptor.com/dashboard/how-to-attract-visitors-to-your-site

Oct
10

Steps For Optimizing Your Website

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People use search engines like Google when looking for products or brands these days. In fact, 60 percent of consumers take advantage of Google search just to find what they exactly want, and more than 80 percent of online search results lead to in-store visits as well as sales. So if you want to receive massive traffic and increase your sales, optimizing your website is the perfect solution.

Optimized Website, A Business Owner’s Priority

Search engine optimization or SEO is not that easy to implement. That is because there are constant changes that you need to keep up with such as the algorithms of search engines. For instance, the search algorithm of Google constantly evolves due to their goal of providing searchers with best results they deserve.

It’s not enough to hire a SEO professional to do the job today and stop search optimizing in the next months or years. Experts understand that this is a non-stop process. Your website needs to deal with the changing algorithms, and as long as it is evolving, your website also needs to keep up. This is why an optimized website should be a priority for any business owner across the globe.

Read more at  https://www.infocaptor.com/dashboard/what-are-the-steps-to-optimizing-your-website

Oct
10

Keyword Rank Tracking Tools

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An important element of search engine optimization (SEO) is choosing the right keyword. With the right keywords, you can make your content rank on search engines. But the work doesn’t stop after ranking, you still need to track the position of your keyword during the search. That way, you can obtain helpful information that will guide you in keeping your SEO efforts successful.

Why Check Keyword Ranking Regularly

One of the main reasons why you need to check your keyword ranking is to identify target keywords. Any SEO professional or blogger should understand how important it is for their content marketing strategies. In fact, a common mistake committed by website administrators and bloggers is writing and publishing articles that don’t target any keywords. It’s like aiming your arrow at something that you are not sure of.

Here are some of the best tools you can take advantage of when tracking your keyword rank:

SEMRUSH. When using this keyword rank tracking tool, it will take 10 to 15 minutes in order to determine which keywords or key phrases to use. Whether you are a webmaster or SEO specialist, this tool will help you analyze data for your clients and website. It also offers useful features such as in-depth reports, keyword grouping, and competitor tracking.

Google Rank Checker. This is a premium online tool that you can use for free. It will help you in tracking keyword positioning while making sure that you appear in search results. To use Google Rank Checker, all you need to do is enter the keywords that you want to check as well as your domain name. After putting in the details, you will now view the keyword rank.

 

Read more at https://www.infocaptor.com/dashboard/best-tools-for-keyword-rank-tracking

Oct
10

How To Benefit From SEO Audit

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Businesses need to capitalize on the growing online market if they want to succeed in modern commerce. The thing about Internet marketing is that there are a number of things that have to be addressed to ensure that sites are performing well and actually exist as assets for companies that use them.

One of the things that businesses online need to ensure is that they run an SEO audit every now and then. What the audit does is give them insights as to how their websites are performing from its current search engine standing to its effectiveness as an online marketing tool.

It’s important that business sites provide information and remain relevant. With the SEO audit, companies can determine which particular components need improvement and which ones are functioning correctly. Everything from content quality to backlinking to indexing is assessed through this process and this is why it’s something that can’t be discounted from the equation.

Unbeknownst to most people, an SEO audit doesn’t only look into the performance of on-page activities. It also assesses any off-page activities that a company might currently be or have engaged in. When it comes to the latter, a good example would be the assessment of the performance, reliability, and value of third-party inbound links.

Read more at https://www.infocaptor.com/dashboard/the-benefits-of-an-seo-audit

Oct
10

Improving Google Crawl Rate Optimization

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There are different components that form an SEO strategy, one of which is commonly referred to as crawling, with tools often being called spiders. When a website is published on the Internet, it is indexed by search engines like Google to determine its relevance. The site is then ranked on the search engine with a higher ranking being attributed to a higher visibility potential per primary keyword.

In its indexing process, a search engine must be able to crawl through the website in full, page by page, so that it can determine the site’s digital value. This is why it’s important for all elements of the page to be crawl-able or else there might be pages that the search engine won’t be able to index. As a result, these wont be displayed as relevant results when someone searches for it with a relevant keyword.

Search engines like Google work fast. A website can be crawled and indexed within minutes of publishing. So one of your main goals is to see to it that your site can be crawled by these indexing bots or spiders. In addition, the easier your site is to crawl, the more points the search engine will add to your overall score for ranking.

There are different methods that you can try to optimize your crawl rate and here are some of them:

Read more at https://www.infocaptor.com/dashboard/how-to-improve-google-crawl-rate-optimization

Oct
10

Importance of Analytics for Higher Education

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More institutions are now taking advantage of Analytical Dashboard Software, whether it be in the form of Excel Dashboard Software or Online Dashboards using some kind of SAAS service – study plans are developed based on data taken from students. Because of Analytics, courses have been tailor-made for classes, and one class is unique from another. Analytics also provide a gauge for academicians to rate their institutions and themselves, using it as a tool for improvement and solutions-based programs.

The Role of Analytics in Higher Education

In a study for ECAR 2012, various words and themes emerged to define analytics. These are classroom use, prediction, automatic data, Google, course distribution, data mining, and metrics. Synthesizing these terms, analytics is defined as the process of gathering and interpreting data to address, give light to, or answer a strategic question.

Read more at http://www.infocaptor.com/dashboard/benefits-and-use-of-analytics-for-higher-education

Sep
9

Importance of Analytics for Higher Education

admin

More institutions are now taking advantage of Analytical Dashboard Software, whether it be in the form of Excel Dashboard Software or Online Dashboards using some kind of SAAS service – study plans are developed based on data taken from students. Because of Analytics, courses have been tailor-made for classes, and one class is unique from another. Analytics also provide a gauge for academicians to rate their institutions and themselves, using it as a tool for improvement and solutions-based programs.

The Role of Analytics in Higher Education

In a study for ECAR 2012, various words and themes emerged to define analytics. These are classroom use, prediction, automatic data, Google, course distribution, data mining, and metrics. Synthesizing these terms, analytics is defined as the process of gathering and interpreting data to address, give light to, or answer a strategic question.

Read more at http://www.infocaptor.com/dashboard/benefits-and-use-of-analytics-for-higher-education

Sep
9

How to make dashboard using PostgreSQL database

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PostgreSQL is a powerful, open source object-relational database system. It has more than 15 years of active development and a proven architecture that has earned it a strong reputation for reliability, data integrity, and correctness. It runs on all major operating systems, including Linux, UNIX (AIX, BSD, HP-UX, SGI IRIX, macOS, Solaris, Tru64), and Windows.

Are you using PostgreSQL for your data marts or data-warehouse? If so, build your Free PostgreSQL performance dashboard software.

Read more at http://www.infocaptor.com/ice-database-connect-dashboard-to-postgresql-sql

Sep
9

Increasing revenue with data dashboards

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Categories: Dashboard Tutorial

Some people think of a data dashboard as nothing more than a pretty visual aid, but when properly used, the dashboard can be a key tool in increasing business revenue. By monitoring meaningful metrics and responding relevantly, you can boost your business and raise your revenue. Isn't that awesome?

Select the KPIs to Monitor

One of the critical components of a successful dashboard is the selection of the key performance indicators (KPIs) that are most important to measure. A snazzy looking dashboard is no use if you're monitoring meaningless metrics.

The KPIs that matter most to you will vary depending on your business. You might be looking at renewal opportunities and renewal results, sales process, performance drivers, customer feedback, traffic, conversion, and any number of other indicators.

You want to create key performance indicators that highlight the aims of your organization. Maybe that means mining new potentials, identifying levels of team performance, making cold calls, and other activities that will generate higher revenue.

Don't obscure your vision by overloading your dashboard. Pick the most meaningful KPIs, and create a dashboard that allows you to "drill down," or click on graphs to see more detail on any specific statistic.

Sep
9

Benefits Of Log File Analysis

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Every time any page is requested from your website by a human or another program or an automated bot, the event is tracked in a log file that is stored on the web server. If you have installed Google Analytics, then google will tell you all about the visitor and page analytics. It will tell you how many users, what are the top pages etc. In the case of Log File Analyzer, you can get similar insights into your visitor statistics and page analytics.

So what is the difference between Google Analytics and Log File Analysis?

What do you do with the information that a typical Log File Analyser generates?

The main difference is Google Analytics will track only the pages that have the GA code added to them. It will miss any information on other pages that does not have the GA code simply because it just cannot see them and won't be able to report on them.

What is Technical SEO and how does it relate to Log File Analysis?

Read more at http://www.infocaptor.com/dashboard/log-file-analysis-for-technical-seo-and-other-benefits

Jul
7